Shantanu Dev.

About

Engineer brain. Marketer's heart.

From code to campaigns — I bring an engineer's rigour to modern, AI-powered marketing.
Shantanu Dev — headshot

I started my career as a software engineer and spent 12 years working on database projects. That foundation in systems and data shaped everything that followed.

For the next 12 years I moved into marketing automation — CRMs, email and SMS, paid ads, social and customer analytics — helping companies find leads and turn them into customers.

Over the last 3 years I've focused on AI automation for marketing: using AI to qualify leads, create content and personalise campaigns at scale.

MS, University of Toledo, OH · BS, Vinoba Bhave University, India

Career journey

2023 — Now

AI Automation for Marketing

AI-driven workflows for lead generation, content and customer journeys.

2020 — 2024

Product & Digital Marketing

Marketed an assessment & proctoring solution to higher education.

2015 — 2019

Customer Success · J&J, Bank of America, Chase

Client relationships, CRM pipelines and customer experience.

2013 — 2015

Data Manager · Spafinder

Built the sales & marketing data warehouse from the ground up on SSIS/SSRS.

2000 — 2012

Software Engineer

Twelve years building database-driven systems.

Tools of the trade

HubSpotGoHighLevelKlaviyoHootsuiteCanvaOpenAIPaid AdsSMSEmailSQL

Got something in mind?

A talk, a workshop, an automation project. Or just a good question.